noah brier on stuff

Photo

Jul 22, 2009
@ 8:35 am
Permalink✌

Three reasons I think this chart is dumb: We don’t know the sample size in comparison to the total audiences the sites that use AddToAny recieve. It could be that .01 percent of the total audience shared anything with AddToAny. People share email by passing links IN AN EMAIL. This captures none of that. I would guess the behavior for Twitter is similar, also not captured. Before we worry about where people are sharing things, the number I would be most intererested in is what percentage of people share using a tool like AddToAny or ShareThis, I’ve always assumed it’s tiny. Anyone have any data from their own sites? Via mikehudack:tedr:mikehudack:soupsoup:innonate

Three reasons I think this chart is dumb:

  1. We don’t know the sample size in comparison to the total audiences the sites that use AddToAny recieve. It could be that .01 percent of the total audience shared anything with AddToAny.
  2. People share email by passing links IN AN EMAIL. This captures none of that.
  3. I would guess the behavior for Twitter is similar, also not captured.

Before we worry about where people are sharing things, the number I would be most intererested in is what percentage of people share using a tool like AddToAny or ShareThis, I’ve always assumed it’s tiny. Anyone have any data from their own sites?

Via mikehudack:tedr:mikehudack:soupsoup:innonate

  1. mlherold reblogged this from pegobry and added:
    Just wondering : how can you measure how much is shared by email ? You mean, big brother is really watching us ?
  2. inkyeagle reblogged this from caterpillarcowboy
  3. hiten reblogged this from rahmin
  4. robinsblog reblogged this from mikehudack
  5. caterpillarcowboy reblogged this from innonate and added:
    I think Noah’s point is that the graph could be misleading, since you don’t know the sample size or the context. What...
  6. heyitsnoah reblogged this from innonate and added:
    Nope, not saying that, I think if you’re going to design unique UI elements for anything those three make the most...
  7. innonate reblogged this from heyitsnoah and added:
    So are you saying you wouldn’t design unique UIs for FB, Twitter, and Email? You can’t do it for everything, but you...
  8. pegobry reblogged this from innonate
  9. chrisdorr reblogged this from rahmin
  10. gjb reblogged this from mikehudack
  11. himmelsblog reblogged this from mikehudack and added:
    media planning perspective: 50%...sharing comes from 4 platforms. No one opens emails...
  12. rahmin reblogged this from yama
  13. yama reblogged this from tedr
  14. christiw reblogged this from innonate
  15. ags reblogged this from mikehudack
  16. tiswhereitsat reblogged this from mikehudack
  17. mikehudack reblogged this from tedr
  18. hragv reblogged this from tedr
  19. christinebeardsell reblogged this from mikehudack and added:
    I’m not sure if I agree. At least not yet. From a brand’s perspective, how do we know how valuable a Digg or Yahoo...
  20. tedr reblogged this from mikehudack and added:
    tedr says: That’s just what we decided to do recently too. Promote the big ones and offer a small ShareThis for the...
  21. helloxander reblogged this from mikehudack and added:
    I guess it’s natural considering facebook is the most visited site on the internet.. mikehudack:
  22. innonate posted this